Compare keywords between two websites’ using SEMrush

If you want to gain a competitive advantage an important thing is to understand what are the keywords you are competing for. list your competitors and compare your website with this website. analyze and improve. here are some simple steps that can help you compare keywords used by you and your competitor. Using the SEMrush tool can be a great help and an easy way to compare keywords.

1. Sign in to SEMrush Account:

   Start by signing in to your SEMrush account. If you don’t have an account, you can create a free or paid account on the SEMrush website.

2. Enter the Websites:

   Once logged in, find the search bar at the top of the SEMrush dashboard. Enter the domain names of the two websites you want to compare.

3. Select ‘Organic Research’:

   After entering the websites, click on the ‘Organic Research’ option from the left sidebar. This option allows you to analyze the organic search traffic of the entered websites.

4. View Organic Keywords:

   SEMrush will display a summary of organic keywords for each website. You can see the number of organic keywords each website ranks for, their positions in search results, and estimated organic traffic.

5. Compare Keyword Overlaps:

   To specifically compare the keywords between the two websites, scroll down to find the ‘Keyword Gap’ section. Here, you can enter both websites and click on the ‘Go’ button. SEMrush will generate a report showing common keywords, unique keywords for each site, and keywords unique to the overlapping set.

6. Analyze the Data:

   SEMrush will present a detailed report of the keywords. You can explore common keywords to understand the shared market, unique keywords to identify specific areas of focus for each website, and keyword gaps to find opportunities where one website might be lacking compared to the other.

7. Refine Your Strategy:

   Based on the keyword analysis, refine your SEO and content strategies for each website. Focus on the common keywords to compete effectively, work on unique keywords to differentiate your content, and address keyword gaps to capture untapped opportunities.

8. Save and Export Data:

   SEMrush allows you to save and export the keyword comparison data for future reference. You can download the report in various formats such as PDF or Excel, making it convenient for further analysis and sharing with your team.

Remember, SEMrush offers a wide range of tools and features. Feel free to explore other options to gain deeper insights into your websites and competitors’ online presence.